Handwritten cards allow us to connect, share our emotions and reconnect with family, regardless of geography. However, the modern world and new technology is changing the way we communicate.
This year alone, mailed letters have declined by 11% and recent research has shown that five million fewer Christmas cards are now being sent as digital alternatives grow in popularity.
The Australian Greeting Cards Association is encouraging Australians to extend their festive cheer with a handwritten Christmas card and take advantage of the discounted stamps over the Christmas period.
We have Ron Thorpe, President of the Australian Greeting Card Association to talk about how physical letters, especially from loved ones, create unique feelings of happiness.